From Capitol Hill to Cable News: How Political Messaging Changes When the Camera Is On By Prewett Asher, Dallas, TX

Two Worlds That Look Similar but Are Not I have spent my career working in political communications, both on Capitol Hill and in cable news. From the outside, these worlds can look very similar. Both involve politics, fast deadlines, and a lot of cameras. But once you are inside, you quickly learn that the way […]
Why Grassroots Still Matters in a Digital-First Political World By Prewett Asher, Dallas, TX

The Rise of Digital Politics Over the last decade, digital platforms have transformed the way campaigns communicate and engage with voters. Social media, email newsletters, and online advertising now dominate political strategy. When I first worked as a Digital Associate at Heritage Action for America, it was clear how much power digital tools can have. […]